For a third consecutive year, Cape Town is the host city for the festival which brings together the very best in the industry for a week of networking, celebration and recognition of great work.

 

In celebration of 45 years of creative excellence and innovation, this year’s theme – Blood, Sweat and Tears – embodies the tough conditions that the brand communications industry has weathered over the past few years.

 

Cape Town is home to many extraordinary creatives and for the third consecutive year, the City of Cape Town is a proud partner of Africa and the Middle East’s prestigious creative festival. 

District Six will once again be the main hub for Loeries Creative Week, which runs over five days from 2 to 6 October 2023.

 

Renowned for its top-tier masterclasses, Loeries Creative Week brings about 8 000 innovative thinkers together from over 20 countries to explore cutting-edge trends from key organisations and industry leaders.

 

‘The Loeries is the apex of creative excellence in Africa and the Middle East and we are thrilled to be hosting the 45th edition of the Loeries in our vibrant city. This also strengthens Cape Town’s reputation as a creative capital. As part of the City of Cape Town’s broader strategy to support creative industries, supporting events such as these serve as powerful engines to share experiences, knowledge and encourage best practice. 

‘It also gives us the opportunity to nurture a platform that consistently drives the brand communications industry to elevate creativity and push the boundaries. I am encouraged to see the effort the Loeries contributes in fostering and developing young creatives through providing student showcases and employment opportunities,’ said the City’s Mayoral Committee Member for Safety and Security Alderman JP Smith.

 

The week is made up of Awards evenings, MasterClasses, Seminars, workshops, networking dinners, an Official After Party and several partner and agency events. 

 

Attendees can look forward to new additions to the Creative Week programme, including the Agency Expo and Student Expo showcasing some of the best work from top agencies and final year students.

 

A detailed programme can be viewed here